Our Story

“We are a growing company in the United States with a growing market where all consumers want Eternal products because they meet their needs and have unique benefits.”

President: Leonardo Urdaneta

The Beauty Industry is one of the largest industries in the world, with more than $426 billion in revenue every year. The United States is the biggest cosmetic market in the world, with estimated total revenue of about $54.89 billion.

Eternal is the American branch of Worldwide Cosmetics Inc., which retains more than 14 years of experience in the Beauty and HealthCare Industry. Led by President Leonardo Urdaneta, who has over 23 years experience in the business world, Eternal has dedicated a vast amount of time and resources in researching innovative ways to fight many health issues that affect the greater population.

Cellulite affects 8 out of 10 women in the world at some point in their lives, even women who are otherwise slender and fit. Many are unaware of the health risks that cellulite may bring and that it also is a factor that leads women into developing a lower self-confidence.

Facial expression lines are caused from your emotions. They’re the result of facial muscles continually tugging on, and eventually creasing, the skin. Other folds may get deeper because of the way fat decreases and moves around. Finer wrinkles are due to sun damage, smoking, and natural degeneration of elements of the skin that keep it thick and supple.

More than one-third (or 78.6 million) of U.S. adults are obese. The estimated annual medical cost of obesity in the U.S. was $147 billion in 2008. The medical costs for people who are obese were $1,429 higher than those of normal weight.

Developed by American Scientific Experts, Chemists and Beauty Professionals, our innovative products contain exclusive ingredients imported from Switzerland, Spain, France and Germany. Our main product lines help women to reach their maximum potential. Our clinical studies have proven the effectiveness of this comprehensive treatment, which incorporates the most advanced technology with the most powerful Swiss ingredients to help you achieve and healthy and young silhouette you’ve always wanted. Our unique Body Pro Treatment Kits have different choices to suit your specific needs, depending on the condition of your body.

" was added to wishlist